Showing 209–224 of 255 results
Here in a short, compact and concise format is the basics of how to persuade more people more effectively, more ethically, and more often. Ziglar draws from his fundamental selling experiences and shows that while the fundamentals of selling may remain constant, sales people must continue learning, living, and looking. 86 Pages · 2004 · 1.13 MB · English
In this candid and riveting memoir, for the first time ever, Nike founder and board chairman Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.369 Pages · 2017 · 1.67 MB · English
The best modern JavaScript is simple, readable, and predictable. Learn to write modern JavaScript not by memorizing a list of new syntax, but with practical examples of how syntax changes can make code more expressive. Starting from variable declarations that communicate intention clearly, see how modern principles can improve all parts of code. Incorporate ideas with curried functions, array methods, classes, and more to create code that does more with less while yielding fewer bugs. 279 Pages · 2018 · 3.56 MB · English
In this highly detailed book, naval historian Edward Hampshire reveals the fascinating history of the nuclear-powered attack submarines built and operated by the Soviet Union in the Cold War, including each class of these formidable craft as they developed throughout the Cold War period. The November class, which were the Soviet Union’s first nuclear submarines, had originally been designed to fire a single enormous nuclear-tipped torpedo but were eventually completed as boats firing standard torpedoes. The Alfa class were perhaps the most remarkable submarines of the Cold War:
Interest in predictive analytics of big data has grown exponentially in the four years since the publication of Statistical and Machine-Learning Data Mining: Techniques for Better Predictive Modeling and Analysis of Big Data, Second Edition. In the third edition of this bestseller, the author has completely revised, reorganized, and repositioned the original chapters and produced 13 new chapters of creative and useful machine-learning data mining techniques. In sum, the 43 chapters of simple yet insightful quantitative techniques make this book unique in the field of data mining literature. 691 Pages · 2017 · 7.46 MB · English
When it comes to starting a new venture, there are myriad details that require consideration-everything from finding a name and getting needed licenses to financing and promoting the new business in the crucial early days. Without a practical road map, entrepreneurs can easily lose their way in a thicket of pressing legal and financial issues. One of the most popular resources for those considering starting a business is Steps to Small Business Start-Up. 2006 · 53.04 MB · English
Before you study the ways on how you can turn the stock market into a goldmine, you should first have a good foundation of the basics of investing in stocks. One thing to always keep in mind, when we are talking about financial markets, there is no hard and fast rule – sometimes there are sensible reasons behind every trade, sometimes there are speculations that make very little sense, 125 Pages · 2019 · 547 KB · English
Imagine two tech giants, Apple and Microsoft, competing in the fiercely competitive world of consumer technology. While they share a similar playing field, their trajectories have differed remarkably. What sets them apart? The answer lies in strategic leadership, and the contrast between the leadership styles of their co-founders, Steve Jobs and Bill Gates provides a compelling real-world example. 319 Pages · 2010 · 1009 KB · English
This textbook gives a clear and comprehensive overview of the process of marketing planning. The authors provide a systematic framework that helps to structure the vast and complex marketing knowledge, thus making it more accessible and easier to use for strategic marketing planning. Many short case reports and examples serve to illustrate the key aspects of the marketing planning process. 261 Pages · 2018 · 8.46 MB · English
The completely revised and updated 3rd edition of the hugely successful Strategic Marketing: planning and control continues to provide a concise yet comprehensive synthesis of the key strategic marketing concepts. The text cuts through the complexity and jargon surrounding the subject and is tightly written to accommodate the reading time pressures on students.349 Pages · 2007 · 3.06 MB · English
Created in conjunction with Fundamentals of Nursing, Seventh Edition, this Study Guide helps students review and apply concepts from the textbook to prepare for exams as well as nursing practice. 434 Pages · 2011 · 2.42 MB · English
The mind’s amazing ability of cogitation is encapsulated in the works of our great philosophers. Their ideas, such as “I think, therefore I am,” have become lasting certitudes, which have influenced important areas of life including art, education, politics, and government. Leading philosophers conduct a rational investigation of Truth to arrive at a set of principles that others believe and adopt. This compendium of the world’s greatest thinkers includes the likes of Confucius, Aristotle, Immanuel Kant, Hannah Arendt, and René Descartes. 368 Pages · 2009 · 5.14 MB · English
This newly revised text provides a gentle approach to introduce MIS students to fundamental computer hardware, systems software, and data concepts. As in previous editions, the goal of this book is to provide the fundamentals of computer. 708 Pages · 2010 · 24.2 MB · English
Fundamental principles that will keep you on the cutting edge!
Most computer architecture books are just too technical and complex. Focusing on specific technology, they often bypass the basics and are outdated as quickly as technology advances. Now, Irv Englander’s gentle-but-thorough introduction to computer architecture and systems software provides just the right amount of technical detail you’ll need to make successful decisions in your future career.699 Pages · 2016 · 12.99 MB · English
The Art of Company Valuation and Financial Statement Analysis: A value investors guide with real-life case studies covers all quantitative and qualitative approaches needed to evaluate the past and forecast the future performance of a company in a practical manner. 266 Pages · 2014 · 1.39 MB · English
The Basics of Finance is an accessible book for those who want to gain a better understanding of this field, but lack a strong business background. It covers essential concepts, tools, methods, and strategies in finance without delving too far into theory.665 Pages · 2010 · 5.75 MB · English
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